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Silence and Dead Air: Outbound's "Silent" Struggle
I am "The Queen of Dead Air" for a reason. It's not the most glorious title, but you name it, I've seen it. I've troubleshot some of...

Jess Clay
Apr 37 min read
109 views


Mobile Phone Trends You Should Be Keeping an Eye On...
Our industry is ever evolving...you need to be doing the same... ❤️🙏

Jason Shatzkamer
Jun 7, 20242 min read
131 views


First Party Lead Generation Template a la outboundIQ
Below we will outline a lead flow process that we are currently recommending for first party lead generators...

Jason Shatzkamer
Feb 29, 20242 min read
82 views


So, we recommend, of course, that you don't swap numbers, but if you do...
Number swapping - the act of throwing away and deprovisioning "bad phone numbers" and provisioning new replacement phone numbers...

Jason Shatzkamer
Oct 25, 20232 min read
89 views


Answering Machine Detection - Let's Call It What It Is...
At outboundANI, we believe that the tuning of Answering Machine Detection is a fundamental tradeoff between...

Jason Shatzkamer
Sep 21, 20231 min read
50 views


The Two Primary Types of Dial Cadences...
In the world of outbound calling, there are fundamentally two main approaches to designing a dial cadence, or outreach strategy...

Jason Shatzkamer
Sep 21, 20232 min read
14 views


Buddhism and "nanonaps" - The Secret Philosophy Behind outboundANI...
ANI's are constantly and continuously fluctuating and flowing between various degrees of "on" or "off"...throttling usage up and down...

Jason Shatzkamer
Jul 13, 20232 min read
2 views


The Multi-Faceted Problem Of Contact Rates, Episode 12 - Dialing Strategy...
Optimal dialing strategy is inseparable from media strategy...there is no silver bullet...

Jason Shatzkamer
Feb 16, 20231 min read
3 views


The Multi-Faceted Problem Of Contact Rates, Episode 11 - Wolves in Sheep's Clothing...
Many standard dialer dispositions are, today, wolves in sheep's clothing...interpret them wrong, and problems will follow...

Jason Shatzkamer
Jan 26, 20231 min read
2 views


The Multi-Faceted Problem Of Contact Rates, Episode 10 - Data Sorting and Loading...
It's remarkable that something as seemingly insignificant as the sort order of the spreadsheet or CSV file can make all the difference...

Jason Shatzkamer
Dec 5, 20222 min read
2 views


The Multi-Faceted Problem Of Contact Rates, Episode 9 - Ring Time...
If your "No Answers" are regularly exceeding your "Answering Machines", we recommend strongly that you increase your dialing timeout to betw

Jason Shatzkamer
Nov 15, 20221 min read
3 views


The Multi-Faceted Problem Of Contact Rates, Episode 8 - Data...
At the end of the day, contact rate is a factor of data...

Jason Shatzkamer
Jul 9, 20221 min read
4 views


The Multi-Faceted Problem Of Contact Rates, Episode 7 - Beware the Unterminated Number...
One of the worst things you can do to harm your campaign's contact rate, is to dial from unterminated ANI - meaning, placing outbound dials,

Jason Shatzkamer
Jun 8, 20221 min read
2 views


The Multi-Faceted Problem Of Contact Rates, Episode 6 - Carrier Registrations...
Not only do we recommend you register your phone numbers, but we recommend that you do it regularly. And consistently...

Jason Shatzkamer
May 26, 20222 min read
0 views


The Multi-Faceted Problem Of Contact Rates, Episode 5 - Retry Attempts...
Outbound calling these days can be tricky. To maximize contact rates, here is how to think about your dialer's retry logic...

Jason Shatzkamer
Apr 29, 20222 min read
2 views


The Multi-Faceted Problem Of Contact Rates, Episode 4 - Answering Machine Detection...
If there's anything worse than not making contact with prospects, it's making contact with prospects, and blowing it...

Jason Shatzkamer
Apr 20, 20223 min read
5 views


The Multi-Faceted Problem Of Contact Rates, Episode 3 - Should I Leave a Voicemail...Yes or No?
From a PURE contact rate and phone number hygiene perspective, there are many reasons why it is a good practice to leave voicemails...

Jason Shatzkamer
Mar 29, 20222 min read
4 views


The Multi-Faceted Problem Of Contact Rates, Episode 2 - Is My Phone Number Possessed...
The Multi-Faceted Problem Of Contact Rates, Episode 2 - There are no such things as "evil" phone numbers...there is ONLY "poor use"...

Jason Shatzkamer
Mar 25, 20221 min read
3 views


The Multi-Faceted Problem Of Contact Rates, Episode 1 - Prologue...
The Multi-Faceted Problem Of Contact Rates, Episode 1 - Prologue...

Jason Shatzkamer
Mar 25, 20221 min read
2 views


ANI or DID's - WHICH IS IT??!!
What does the term "outboundANI" even mean??

Jason Shatzkamer
Mar 2, 20222 min read
9 views
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